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Complete the Week 3 Homework Exercise.
Week 3 Homework Exercise
Answer the following questions in 25 to 50 words each, covering material from Ch. 6 and 7 of Methods in Behavioral Research:
- What is the difference between a qualitative method of behavioral research and a quantitative method of behavioral research?
- What is a case study? When are case studies most useful?
- What are different methods for administering surveys? When would you use each method?
- Why is the wording of questions important in survey research? What types of questions should be avoided? Why?
- What is interview bias? When can this occur?
- A researcher attends an art reception in a major metropolitan city. She decides to approach people over the age of 50 and ask them to fill out a brief survey about purchasing artwork. Is this a probability or a nonprobability sampling technique? What type of sampling procedure—simple random, stratified random, cluster, haphazard, purposive, or quota—is this?
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